Here are a few tips on how you can stay busy and implement
low-cost marketing options for your business during a pandemic.
Email Marketing
It's likely that a large majority of your customers are home and checking their email daily. Now is a great time to utilize this tool to stay in contact with them. Every email should contain valuable information, even if it's something fun. Get creative!
Online Sales & Promotions
Believe it or not, people are still spending money - and not just at the grocery store. If your storefront or website is lacking traffic, let's put our heads together and think of a fun online promotion that will help jump start sales.
Low Cost Digital Advertising
More people who are home means more traffic on Google and Social Media platforms. Try running a pay-per-click campaign through one of these channels for a low-cost way to advertise to your target audience.
Every Door Direct Mail
I don't know about you, but I've been checking my mail every day and looking through it. Snail mail isn't dead! We have had great success with designing and mailing out postcards using the EDDM program with USPS. You can select zip codes you'd like to target without knowing the addresses!
Perfect Your Web Presence
Use any extra time to perfect your web presence or update things you've been meaning to do for months. When is the last time you added photos to your Google Business page? Write some posts for Facebook? Responded to reviews on Yelp? Update your website? The list goes on...
Please contact me if you need help
with any of the services listed above.
We can get through this together!
Stay healthy!